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How strong is your brand voice? If you aren't sure, this guide is for you. Download our gorgeous, 20-page magazine to learn our secrets to writing with style.

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THE COPY EDIT (ISSUE 001)

Brand Voice Magazine

How strong is your brand voice? If you aren't sure — or if you aren't sure what a brand voice is — this guide is for you.

Download our gorgeous, 20-page magazine to learn our secrets to writing with style.

WHAT IS A BRAND VOICE?
WHY YOU NEED A BRAND VOICE
STEP-BY-STEP VOICE GUIDE
112 BRAND VOICE ADJECTIVES
6 BRANDS NAILING THEIR VOICE
ANATOMY OF A BRAND VOICE

This issue includes...

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THE WEEKLY WINK

passing notes

Maternity Leave Guide

MONTHLY MARKETING NEWSLETTER

CHEEKY COPYWRITING NEWSLETTER

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10-step
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Transactional Emails vs. Marketing Emails: What Seed Got Wrong (& How You Can Do Better)

Sarah Klongerbo on her laptop, reading the difference between transactional emails vs. marketing emails

Strategy & Sales

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There’s a big difference between marketing emails and transactional emails… and it seems Seed doesn’t know it. See examples of each email type, plus 3 best practices when writing your own.

Sarah Kolongerbo and Quotable Copy, sitting on newspaper

Tell Me What To Do: A Copywriting Case Study in What *Not* to Do

Copywriting & Editing

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Use verbs that cause your audience to take action, rather than nouns that cause them to scratch their heads. Here’s what I mean.

Steal These 12 Sales Phrases for Your Website Copy

woman standing with papers on a board

Strategy & Sales

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They say your website is your #1 salesperson, pitching your offers while you sleep. Is yours using the sales tactics that actually sell?

Sarah Klongerbo, a creative entrepreneur mom, with her two boys

7 Ways Being a Mom Has Made Me a Better Creative Entrepreneur

Productivity & Life

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In honor of Mother’s Day, founder Sarah Klongerbo shares seven ways motherhood has made her a better creative business owner.

What Is Decision Fatigue? 17 Ways to Make Your Creative Business Easier to Book

A woman slouching on a couch, representing decision fatigue

Strategy & Sales

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Decision fatigue is quietly costing you clients. Here’s what the research says — and 17 practical ways to reduce cognitive load in your marketing and copy.

Sarah Klongerbo looking down, thinking about how ChatGPT can't write emotional copy

The One Thing ChatGPT Can’t Do for Your Copy

Copywriting & Editing, Tools & Systems

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There’s one crucial thing AI can’t generate — and it’s exactly what makes your writing irreplaceable. Here’s how to work with ChatGPT as you’re writing copy for your business.

Why Editing Is the Secret to Excellent Copy

Sarah Writing

Copywriting & Editing

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Less copy often creates more impact. If you want your writing (and marketing) to stand out, focus on what you create AND remove.

SEO and GEO and AEO, Oh My! How to Write Website Copy for Google and AI

Strategy & Sales

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Your website copy needs to work harder than ever — for Google, AI, and (oh yeah) people. Here’s what to know about SEO, GEO, AEO, and AIO for your small business.

18 Behind-the-Scenes Content Ideas to Humanize Your Brand

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Strategy & Sales

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Long live the blooper reel! Here’s why you should create behind-the-scenes marketing content for your business — and 18 ideas (plus other helpful tips) to get started.

Two hands holding coupe glasses, cheers-ing to their 2026 word of the year

Our 2026 Word of the Year (& 91 Ideas to Inspire Your Own)

Productivity & Life

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Have you set a word of the year? It’s not too late. Here’s our 2026 word of the year — and why and how to pick your own (including 91 ideas for inspiration).

Quote us on this

Podcast guest spots featuring (truly) quotable copy

Brands That Book

"Why Bad Grammar Is Costing You Business"

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Take It Personally

"Why You Need a Brand Guide"

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The Magnetic Coach

"Building a Brand Through Words"

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