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THE COPY EDIT (ISSUE 001)

Brand Voice Magazine

How strong is your brand voice? If you aren't sure — or if you aren't sure what a brand voice is — this guide is for you.

Download our gorgeous, 20-page magazine to learn our secrets to writing with style.

WHAT IS A BRAND VOICE?
WHY YOU NEED A BRAND VOICE
STEP-BY-STEP VOICE GUIDE
112 BRAND VOICE ADJECTIVES
6 BRANDS NAILING THEIR VOICE
ANATOMY OF A BRAND VOICE

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THE WEEKLY WINK

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Maternity Leave Guide

MONTHLY MARKETING NEWSLETTER

CHEEKY COPYWRITING NEWSLETTER

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10-step
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Your Writing Called… It Wants More Energy

Copywriting & Editing

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Want clearer, more exciting writing? Start with the doer, not the receiver. Active voice makes your copy pop — every time.

sarah sitting in front of flags

Want to Break the Grammar Rules? You Can, If…

Strategy & Sales

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To break the grammar rules, you must first know them. Here’s why you should be a writer first, an editor second.

Why & How to Choose the Right Font for Your Copy

A stack of books on a desk, illustrating font psychology and why it's important to choose the right font for your copy

Business & Branding, Copywriting & Editing

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Don’t just pick a font. Pick the right one for your message. Learn about font psychology, the three types of fonts, and questions to ask when pairing copy with design.

Cold Email Tips for Creatives: How to Get a (Positive!) Response

Strategy & Sales

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Do cold outreach emails work for creative businesses? Maybe — if you follow these 8 tips. Learn how to write a cold email that gets a (great!) response.

When to Use the Em Dash, En Dash, and Hyphen — And Which Punctuation Mark Is Our Favorite

Copywriting & Editing

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Here’s when to use the en dash, the em dash, and the hyphen as a punctuation mark correctly (and a few keyboard tips to make typing easier).

Sarah Klongerbo reading a newspaper, illustrating pricing and positioning strategies for creatives

17 Proven Pricing & Positioning Strategies for Creative Small Businesses

Strategy & Sales

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Want your products or services to feel more (or less) affordable? Try these 17 pricing psychology tips for creative small businesses.

Should You Offer VIP Days? Maybe—Here’s Why (And How)

Quotable Copy VIP Day graphic for creative business day rates

Strategy & Sales

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Thinking about offering VIP Days for your creative business? Here’s everything you need to know about selling day rates: why, how, and our tips for success.

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60 AI Buzzwords to Ditch If You Don’t Want to Sound Like a Bot

Copywriting & Editing

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Don’t want to sound like a robot? Then don’t use these 60 words and phrases that sound like they came straight from ChatGPT.

The Simple Brand Messaging Strategy Every Business Needs

Sarah Klongerbo holding a laptop, illustrating her simple brand messaging strategy for creative businesses

Strategy & Sales

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Stop making your brand messaging strategy so complicated. If you remember this ONE thing when writing copy for your business, you will succeed.

Sarah Klongerbo typing copy for a website photography tips blog

9 Power Words to Grab Your Audience’s Attention

Copywriting & Editing

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Power words are powerful — IF you use them in a way that builds upon the trust you’ve already established with your readers.