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THE COPY EDIT (ISSUE 001)

Brand Voice Magazine

How strong is your brand voice? If you aren't sure — or if you aren't sure what a brand voice is — this guide is for you.

Download our gorgeous, 20-page magazine to learn our secrets to writing with style.

WHAT IS A BRAND VOICE?
WHY YOU NEED A BRAND VOICE
STEP-BY-STEP VOICE GUIDE
112 BRAND VOICE ADJECTIVES
6 BRANDS NAILING THEIR VOICE
ANATOMY OF A BRAND VOICE

This issue includes...

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01
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THE WEEKLY WINK

passing notes

Maternity Leave Guide

MONTHLY MARKETING NEWSLETTER

CHEEKY COPYWRITING NEWSLETTER

free
10-step
checklist

Sending Christmas Cards? Don’t Make These 3 Mistakes

Christmas Card Mistakes graphic

Productivity & Life

[ Read Post ]

Have you made any of these three common grammatical mistakes on your Christmas cards? We hope not…

Sarah with book over her face in a chair

Assume Your Email Finds Your Reader Well

Strategy & Sales

[ Read Post ]

Skip the small talk. Learn why email pleasantries like “hope you’re well” aren’t just unnecessary — they might be holding you back from real connection and clarity.

Your Writing Called… It Wants More Energy

Copywriting & Editing

[ Read Post ]

Want clearer, more exciting writing? Start with the doer, not the receiver. Active voice makes your copy pop — every time.

sarah sitting in front of flags

Want to Break the Grammar Rules? You Can, If…

Strategy & Sales

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To break the grammar rules, you must first know them. Here’s why you should be a writer first, an editor second.

Why & How to Choose the Right Font for Your Copy

A stack of books on a desk, illustrating font psychology and why it's important to choose the right font for your copy

Business & Branding, Copywriting & Editing

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Don’t just pick a font. Pick the right one for your message. Learn about font psychology, the three types of fonts, and questions to ask when pairing copy with design.

Cold Email Tips for Creatives: How to Get a (Positive!) Response

Strategy & Sales

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Do cold outreach emails work for creative businesses? Maybe — if you follow these 8 tips. Learn how to write a cold email that gets a (great!) response.

When to Use the Em Dash, En Dash, and Hyphen — And Which Punctuation Mark Is Our Favorite

Copywriting & Editing

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Here’s when to use the en dash, the em dash, and the hyphen as a punctuation mark correctly (and a few keyboard tips to make typing easier).

Sarah Klongerbo reading a newspaper, illustrating pricing and positioning strategies for creatives

17 Proven Pricing & Positioning Strategies for Creative Small Businesses

Strategy & Sales

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Want your products or services to feel more (or less) affordable? Try these 17 pricing psychology tips for creative small businesses.

Should You Offer VIP Days? Maybe—Here’s Why (And How)

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Strategy & Sales

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Thinking about offering VIP Days for your creative business? Here’s everything you need to know about selling day rates: why, how, and our tips for success.

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60 AI Buzzwords to Ditch If You Don’t Want to Sound Like a Bot

Copywriting & Editing

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Don’t want to sound like a robot? Then don’t use these 60 words and phrases that sound like they came straight from ChatGPT.