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THE COPY EDIT (ISSUE 001)

Brand Voice Magazine

How strong is your brand voice? If you aren't sure — or if you aren't sure what a brand voice is — this guide is for you.

Download our gorgeous, 20-page magazine to learn our secrets to writing with style.

WHAT IS A BRAND VOICE?
WHY YOU NEED A BRAND VOICE
STEP-BY-STEP VOICE GUIDE
112 BRAND VOICE ADJECTIVES
6 BRANDS NAILING THEIR VOICE
ANATOMY OF A BRAND VOICE

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THE WEEKLY WINK

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Maternity Leave Guide

MONTHLY MARKETING NEWSLETTER

CHEEKY COPYWRITING NEWSLETTER

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9 Power Words to Grab Your Audience’s Attention

Sarah Klongerbo typing copy for a website photography tips blog

Copywriting & Editing

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Power words are powerful — IF you use them in a way that builds upon the trust you’ve already established with your readers.

Increase Your Email Open Rate with These 8 Subject Line Secrets

Copywriting & Editing

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Want more people to open — and read — your emails? Try these eight tips to write engaging subject lines that increase your email open rate.

Boost Your Black Friday Sales with These 9 Copywriting Tips

Copywriting & Editing, Strategy & Sales

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Want to increase your BFCM conversions? Use these nine copywriting tips to boost your Black Friday sales online!

Sarah Klongerbo reading ads that rhyme, illustrating the importance of rhyme in copywriting persuasion

Make Your Copy Rhyme & Get Remembered Every Time

Copywriting & Editing

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Rhyme is a powerful way to make your copy memorable. Here’s why and how to do it (with stats and examples of famous rhyming ads).

How to Write Better Bullet Points & Lists That Magically Boost Your Sales

Sarah Klongerbo reading a magazine article about how to write better bullet points for website conversion

Copywriting & Editing

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Bulleted lists are your website’s magic bullet. Learn 5 steps to writing better bullet points, 7 list formatting tips, and more ways to boost your conversions online.

Sarah Klongerbo reading Entrepreneur magazine, representing the "5 Product Page Tips to Boost Your Ecommerce Conversion Rate" blog post

5 Product Page Tips to Boost Your Ecommerce Conversion Rate

Copywriting & Editing, Strategy & Sales

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Want to sell more products online? See our 5 secrets for an ecommerce product page that sells like hotcakes.

Use Type Hierarchy to Optimize Your Website Copy for Conversions

Newspapers showing typographic hierarchy

Copywriting & Editing

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Want your website copy to actually get read (and acted on)? Use typographic hierarchy to improve your UX and conversions. Here’s how.

Sarah Klongerbo reading a newspaper, showing the importance of clear brand messaging

Why You Need Clear Brand Messaging to Stand Out as a Creative Entrepreneur

Business & Branding, Copywriting & Editing, Strategy & Sales

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What makes your photography or creative business stand out? Answer: brand messaging. Learn how and why to use it to communicate your value.

Every Possible Way to Use Your Brand Voice in Your Online Marketing

Sarah Klongerbo surrounded by books, representing brand voice ideas

Business & Branding, Copywriting & Editing

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Are these ALL the ways to use your brand voice in your online marketing? Maybe not, but they’re at least 72 ideas. Get inspired.

Sarah Klongerbo igniting a magazine page, illustrating ChatGPT and AI copywriting

Can ChatGPT Help Your Copywriting? We Tried It—Here’s What We Think

Copywriting & Editing, Tools & Systems

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What is ChatGPT? Should you use it to help your copywriting? If so, how? Here’s our experience with AI copywriting—the good AND the bad.