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THE COPY EDIT (ISSUE 001)

Brand Voice Magazine

How strong is your brand voice? If you aren't sure — or if you aren't sure what a brand voice is — this guide is for you.

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WHAT IS A BRAND VOICE?
WHY YOU NEED A BRAND VOICE
STEP-BY-STEP VOICE GUIDE
112 BRAND VOICE ADJECTIVES
6 BRANDS NAILING THEIR VOICE
ANATOMY OF A BRAND VOICE

This issue includes...

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THE WEEKLY WINK

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PORTFOLIO & PRICING

MONTHLY MARKETING NEWSLETTER

CHEEKY COPYWRITING NEWSLETTER

PRIVATE INVESTMENT GUIDE

5 Magical Marketing Lessons from Walt Disney World

Business & Branding, Productivity & Life, Strategy & Sales

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Disney is a master of marketing. Learn how to make your client experience feel magical with these five messaging tips.

Why You Should Be Careful with Scarcity Marketing (+ How to Do It Authentically)

Strategy & Sales

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Scarcity marketing is powerful — but it can backfire if you aren’t careful. Here’s how to use scarcity and urgency in your copy in a way that’s sincere, not sales-y.

Boost Your Black Friday Sales with These 9 Copywriting Tips

Copywriting & Editing, Strategy & Sales

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Want to increase your BFCM conversions? Use these nine copywriting tips to boost your Black Friday sales online!

Sarah Klongerbo reading Entrepreneur magazine, representing the "5 Product Page Tips to Boost Your Ecommerce Conversion Rate" blog post

5 Product Page Tips to Boost Your Ecommerce Conversion Rate

Copywriting & Editing, Strategy & Sales

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Want to sell more products online? See our 5 secrets for an ecommerce product page that sells like hotcakes.

5 Secrets to a High-Converting Photography Website

Sarah Klongerbo typing copy for a website photography tips blog

Business & Branding, Strategy & Sales

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Hint: It’s not just your photos. Learn 5 proven ways to increase conversions on your photography website.

The root beer float burger from Minerva's in Sioux Falls

3 Marketing Lessons from the Sioux Falls Burger Battle

Business & Branding, Strategy & Sales

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Can we tie burgers into copywriting? You bet we can. Here are three marketing lessons we’ve learned from the Sioux Falls Burger Battle.

Why You Need Clear Brand Messaging to Stand Out as a Creative Entrepreneur

Sarah Klongerbo reading a newspaper, showing the importance of clear brand messaging

Business & Branding, Copywriting & Editing, Strategy & Sales

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What makes your photography or creative business stand out? Answer: brand messaging. Learn how and why to use it to communicate your value.

Sarah Klongerbo typing on a typewriter, illustrating how conversion copywriting can help increase creative business sales

How Conversion Copywriting Can Boost Your Creative Business Sales

Copywriting & Editing, Strategy & Sales

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Want to increase your creative business sales? The best—no, ONLY—way to do that is with conversion copywriting. Here’s how.