Ready to refresh your website? Read this guide to decide whether to hire a copywriter, how to find the best one for your brand, and what to expect once you do (spoiler: all good things).
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Want your products or services to feel more (or less) affordable? Try these 17 pricing psychology tips for creative small businesses.
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Thinking about offering VIP Days for your creative business? Here’s everything you need to know about selling day rates: why, how, and our tips for success.
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Stop making your brand messaging strategy so complicated. If you remember this ONE thing when writing copy for your business, you will succeed.
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Get your reader to say “yes” to your question, so they eventually say “yes” to your business. Try these techniques.
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Disney is a master of marketing. Learn how to make your client experience feel magical with these five messaging tips.
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Scarcity marketing is powerful — but it can backfire if you aren’t careful. Here’s how to use scarcity and urgency in your copy in a way that’s sincere, not sales-y.
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Want to increase your BFCM conversions? Use these nine copywriting tips to boost your Black Friday sales online!
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Want to sell more products online? See our 5 secrets for an ecommerce product page that sells like hotcakes.
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Hint: It’s not just your photos. Learn 5 proven ways to increase conversions on your photography website.
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Can we tie burgers into copywriting? You bet we can. Here are three marketing lessons we’ve learned from the Sioux Falls Burger Battle.
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[ Tune In ]
"Building a Brand Through Words"
The Magnetic Coach
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"Why You Need a Brand Guide"
Take It Personally
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"Why Bad Grammar Is Costing You Business"
