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3 Marketing Lessons from the Sioux Falls Burger Battle

The root beer float burger from Minerva's in Sioux Falls

Business & Branding, Strategy & Sales

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Can we tie burgers into copywriting? You bet we can. Here are three marketing lessons we’ve learned from the Sioux Falls Burger Battle.

Sarah Klongerbo reading a newspaper, showing the importance of clear brand messaging

Why You Need Clear Brand Messaging to Stand Out as a Creative Entrepreneur

Business & Branding, Copywriting & Editing, Strategy & Sales

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What makes your photography or creative business stand out? Answer: brand messaging. Learn how and why to use it to communicate your value.

Every Possible Way to Use Your Brand Voice in Your Online Marketing

Sarah Klongerbo surrounded by books, representing brand voice ideas

Business & Branding, Copywriting & Editing

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Are these ALL the ways to use your brand voice in your online marketing? Maybe not, but they’re at least 72 ideas. Get inspired.

Sarah Klongerbo igniting a magazine page, illustrating ChatGPT and AI copywriting

Can ChatGPT Help Your Copywriting? We Tried It—Here’s What We Think

Copywriting & Editing, Tools & Systems

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What is ChatGPT? Should you use it to help your copywriting? If so, how? Here’s our experience with AI copywriting—the good AND the bad.

How Conversion Copywriting Can Boost Your Creative Business Sales

Sarah Klongerbo typing on a typewriter, illustrating how conversion copywriting can help increase creative business sales

Copywriting & Editing, Strategy & Sales

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Want to increase your creative business sales? The best—no, ONLY—way to do that is with conversion copywriting. Here’s how.

Sarah Klongerbo flipping through a brand voice guide for creative entrepreneurs

What Is a Brand Voice—And How Do You Find Yours?

Business & Branding, Copywriting & Editing

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What you say matters — and so does HOW you say it. Learn why and how to write with a strong, consistent brand voice.