Thinking of writing your own web copy? Take this free email course to learn how to craft the five pages your website needs to convert your dream clients.

[ Read Post ]
Don’t just pick a font. Pick the right one for your message. Learn about font psychology, the three types of fonts, and questions to ask when pairing copy with design.

[ Read Post ]
Do cold outreach emails work for creative businesses? Maybe — if you follow these 8 tips. Learn how to write a cold email that gets a (great!) response.

[ Read Post ]
Here’s when to use the en dash, the em dash, and the hyphen as a punctuation mark correctly (and a few keyboard tips to make typing easier).

[ Read Post ]
Want your products or services to feel more (or less) affordable? Try these 17 pricing psychology tips for creative small businesses.

[ Read Post ]
Thinking about offering VIP Days for your creative business? Here’s everything you need to know about selling day rates: why, how, and our tips for success.

[ Read Post ]
Don’t want to sound like a robot? Then don’t use these 60 words and phrases that sound like they came straight from ChatGPT.

[ Read Post ]
Stop making your brand messaging strategy so complicated. If you remember this ONE thing when writing copy for your business, you will succeed.

[ Read Post ]
Power words are powerful — IF you use them in a way that builds upon the trust you’ve already established with your readers.

[ Read Post ]
Get your reader to say “yes” to your question, so they eventually say “yes” to your business. Try these techniques.

[ Read Post ]
Disney is a master of marketing. Learn how to make your client experience feel magical with these five messaging tips.
"Why Bad Grammar Is Costing You Business"
[ Tune In ]
"Why You Need a Brand Guide"
[ Tune In ]
"Building a Brand Through Words"
[ Tune In ]
"VIP Day Mastery"
[ Tune In ]