Alex Paige Yoga
Instead of doing it herself or shopping for other copywriters, Alex came straight back to us and booked a Petite Day to get the job done.
Alex first came to us for a full VIP Day, when we crafted the website copy for her yoga practice. This time, she wanted a touch-up to reflect the changes Alex Paige Yoga had experienced since the site launch (namely, pivoting to private lessons).
The brief
Grounded / Credible / Strong
The brand
Yoga Studio
The business
Petite Day
The Booking
Because we’d written Alex’s original website, we already knew her brand voice and positioning well.
We were able to make all the necessary copy updates, including adding a brand-new private lessons page, within one highly efficient Petite Day. We even offered feedback on her intake forms to help improve her client experience.
Once the design was implemented by Cember Studio, the refreshed copy read clear, cohesive, and as relatable as Alex’s own voice.
The Build
Alex now has a website that promotes what her business actually provides. It doesn’t just state the facts; it makes the benefits of her yoga practice seem enticing enough to book.
She’s busy enough that she has taken a break from Instagram to focus on the work at hand. With a website she’s proud of, she doesn’t need to rely on social media for marketing — she can trust her site to sell her yoga services for her.
The Benefit
I've worked with Sarah twice now, and each experience has been perfect! I always feel like I'm getting more than what I expected. I will continue to use her because she consistently delivers a great final product while truly listening to what my business needs. My biggest goal was for my website to feel like a genuine first impression of me as a yoga teacher, and Sarah absolutely nailed that.
“Even though she handles all the copywriting, everything still sounds like me.”